Aurora connects to the advertising platforms you authorize to track and optimize your campaigns. When you connect an account, we access campaign, spend, and performance data through each platform's official API, using the permissions you grant during authorization.

We use this data to display reporting, measure campaign performance, and produce AI-driven optimization recommendations within Slack. Data is stored to provide these features and is not sold or shared with third parties for their own marketing purposes.

Anonymized, aggregated data may be used to train and improve foundational models. This data is stripped of information that identifies you, your organization, or your customers before any such use. We do not use your identifiable advertising data to train models.

We retain connected-account data only as long as needed to provide the service. You can disconnect a data source or request deletion of your data at any time, which revokes Aurora's access and removes stored data associated with that connection.

For questions about how your data is handled, contact jhelfrich@tryaurora.ai. See our full privacy policy at tryaurora.ai/privacy-policy